You can specify the maximum that you want to spend on your campaign each day.¹

To set a campaign budget:

• Click the Campaigns tab.
• Click a campaign name.
• Click the amount shown in the Daily Spending Limit field.
• Enter an amount and click the Estimate button. We'll show you an estimate of the number of daily impressions and clicks you might expect for that budget (and the number of impressions and clicks you might miss).

To learn more about editing your budget settings, please view the Changing Campaign Settings article.

¹You may be charged up to 10% above your campaign daily spending limit.